Pecha Kucha – Huddersfield 23.09.10
This slideshow was first seen at a Pecha Kucha night in Huddersfield 23 September 2010, to find out more about Pecha Kucha visit www.pecha-kucha.org . The basic guidelines are for presentations with 20 slides each lasting 20 seconds, 6 minutes 40 seconds in total for each presenter.
This is just an insight to some of the people I have connected and shared time, experiences and inspiration with from 1983 to 2010. Some of the slides share direct contact through art and performance others indirect contact to the people seen in each slide.
Slide Details:
1. Social networking connections through shared interests
2. 1983 Living in Middlesbrough, UK and my introduction to fanzines, fluxus and the mail art world.
3. Receiving mail art from war zones, prisons, friendly Soviet KGB officers to everyday artists and people all around the globe building relationships some of which continue today.
4. I published a fanzine distributing it globally; the Rough trade shop was one of my most important outlets though. Where I met someone who too it further around the area an actor with my mother’s maiden name Allen, and also known as the father of a London singer.
5. ‘Grass one blade or more’ was to be my mail art exhibition; all i requested was people sent me their interpretation of the request. I received 327 samples from46 countries over three years and again made more amazing connections and relationships through their participation.
6. Through a random meeting in New York came the inspiration to exhibit in my own home from someone who became a lifelong friend with factory connections.
7. Whilst in Brighton, Uk shared time with a former assistant of this Spanish artist and had many insights to a wonderful life.
8. Performing and dancing in nightclubs around the country and then at the Slut Club, organised by this Glaswegian singer. Followed by an all day Creation Records day at the Town and Country Club London audience 5000.
9. Dancing referrals were made about many but often to the artist and poet centre stage in this image again from the Factory in New York.
10. Image making as a photographer I did a shot with the band in the background of this image and they inspired the Seattle singing sensation in the foreground.
11. The Church of the Subgenius was never far away especially Bob, memorably performing as him in a Sinclair C5 car at The Zap Club Brighton, UK.
12. A Texan actor part of an audience during a surrealist banquet at Brighton Pavilion, UK.
13. World champion boxing champion often an active audience participant when I performed as a living sculpture in Brighton, UK.
14. This actor was a member of a street audience who only made himself known to me.
15. A young model excited to tell friends of her first shoot in The Face magazine unknown in a busy London station.
16. Electro hip hop brought from LA to a rural English village by MySpace as part of an art fair.
17. Platform58 is always searching for more creativity whether known or unknown and to find through contacts old and new to help spread the word of everyones creativity as simple as that.
18. Relationships have come from inside a wall to a life time of art, sound and film and carry on being made.
19. Mattia Fagnoni and his family truly deserving of anything I can do by sharing what they do in rasing funds to research and help families affected by Tay Sachs or Sandhoff disease. For more visit them on Facebook .
20. It will never be my message that is important but the conversation that follows. Thank you from everyone at design58
Mark Longbottom
Consumer care
Social media technologies are providing advertisers the opportunity to provide participation in their online activiities.
If only the last advertising agency on earth had looked ahead and considered the importance of the consumer online and how intrusive advertising has been when pushed constantly at them.
The video was created by www.fitc.ca
view their latest videos at www.vimeo.com/fitc
The Last Advertising Agency On Earth from FITC on Vimeo.
There is the opportunity to avoid advertising now, making the focus swing to understanding consumer needs and importantly consumer habits online. This can be seen in the importance given to social media monitoring by Gatorade the American sports drink owned by PepsiCo.
Within their soical media mission control they are not only able to monitor online trends linked to their product but interact and become a participatory brand. By communicatiing with their customer to better understand their needs.
See the full post on Mashable: Gatorade Social Media Mission Control
Monitoring social media activity is essential to understanding customers, clients, friends, followers and fans. Making it possible to provide a more effective service.
What do you think?
How would you like your 15 minutes?
Today, the internet can provide numerous opportunities to create and express whenever, wherever and however you like! Whether you work with image, text or sound, experimentation is a key to changing the world as we know it.
By turning a camera on the audience or filming ‘celebrities’ in real-time is often seen as manufactured. The anonymity that follows for those involved was also predicted by Andy Warhol.
Whether anti-art or art, Dada [1916-23 and onwards] can be used as an example that inspired many more instances of creativity like Warhol’s.
Active creative expression can often provide a tangible cultural shift. Teddy Boys in the 1950’s reinvented the Edwardian Drainpipe trouser, to the style we know well as Skinny Jeans today. At the time, the high street witnessed a change in its youth culture.
Dada has also been alive and kicking since the explosion of Punk in the mid-1970’s. Thanks to the self belief in creative expression with a ‘do-it-yourself’ attitude from concept to completion, many of these bands are still performing today – taking a little more than the 15 minutes manufactured bands receive.
Being a creative often brings with it the pressures of listening to many opinions, different needs that can pull you in opposite directions, and above all, the final input and decision of your client. According to the ‘Andy Warhol’s People Factory’ documentary, Warhol’s decision to become an artist and filmmaker was influenced by a lack of criteria and a space to create.

As important as our many demands appear, Warhol demonstrated that being true to your self can bring with it a creative and cultural influence to last another 40 years.
Maybe you’re reading this with unfulfilled aspirations which come to mind. Could your work be the next Andy Warhol? Or is your iPhone App [10 Experimental Art Apps on the iPhone] the next new innovation to emerge? Maybe you’re looking for people to collaborate with to make it happen? Whatever you think, feel free to share below.
Any thoughts please comment below
