Do you listen?
More than ever before there is an opportunity to be annoying and abusive by spamming, interrupting and broadcasting discounts deals and offers to people. Don’t do it, you don’t like it when it happens to you so don’t expect your connected community to like it either.
Instead take time to listen to what they are doing and talking about online, understanding behavioral patterns is not scientific but logical human nature. Talk to people online similar to offline don’t change to super sales person, change to genuine, authentic, helpful friend.
Listening may take time, but it’s worth it. This isn’t a game it’s part of life so take it at your speed relevant to your business or organisation.
Someone who listens will find out far more than one who just talks online.
